The role
Our PPC Marketing Internship will start in Summer 2018 and
is open to penultimate-year university students across all degree disciplines.
Eight-week insight to our world of PPC Marketing
Intensive training, Google AdWords Fundamentals
qualifications, client work
Opportunity to fast-track into our Graduate Scheme
PPC stands for pay-per-click and is one of the most popular
forms of digital advertising. So, how does it work? Well, PPC does exactly what
it says on the tin; advertisers list their ads on search engine results pages
and then pay the search engine every time a user clicks on one. The better you
are at identifying the users you want to click, the more effective your
campaign and the happier your client. Simple.
Life on the PPC Marketing Summer Internship
Complete the training programme and assist your client team
on their account(s)
Participate in a Paid Search Campaign Challenge, launching
and optimising a campaign for a real client
Gain exposure to keyword and ad copy creation, performance
analysis, bid management and optimisation and competitive analysis for our
clients
Receive one-on-one mentorship from an experienced PPC
Account Manager
Attend meetings, training sessions and 1:1s with your mentor
and manager
Successfully become Google AdWords Certified
Take part in a PPC immersion session at Google’s offices
Present to your fellow interns and management in the final
week
Upon completion of the internship, you may be given an
opportunity to directly secure a place on our graduate scheme!
What we’re looking for in you
We’d love for bright, passionate and friendly students to
join our Internship Programme!
The skills we’re looking for candidates to demonstrate are:
Impressive grades, both accomplished and predicted
Numerically-minded, with a basic understanding of Excel
Our campaigns decisions are made based on data, so logical
thinking is key
Must be patient, hard-working and eager to learn
Must be able to communicate effectively by phone, write
clear emails and memos and enjoy explaining complicated concepts to others
Ability to balance high-quality standards with schedule
pressures and the capability to work both independently and within a team
Must have a strong grasp of numbers, be comfortable with
simple statistics and be interested in learning the ins and outs of online
direct marketing
Should have a baseline knowledge of digital industry trends
Finally, passion, ambition and curiosity are all great
traits in any candidate as they demonstrate your ability to be a good
team-player who will contribute to our ongoing success. At the point of
application, the candidate must have the right to hold a full-time working
position in the UK.
About Merkle
In 2015, Periscopix were thrilled to join the Merkle
organisation as part of their drive to become a worldwide leader in tailored
data-driven digital marketing. Merkle is a performance marketing agency which
specialises in the delivery of personalised customer experiences across
platforms and devices. We call it ‘people-based’ marketing, and we are proud to
be recognised as an industry leader. Merkle, headquartered in the States, have
focused on expansion by acquiring businesses internationally and by joining the
Dentsu Aegis Network, one of the largest Global media companies, in 2016. This
has offered us opportunity to further expand our growth and services.
The last twelve months have been a whirlwind of pitch wins,
new hires and expansion for Merkle in the UK. Having grown at a tremendous
pace, our workforce is now split between two open-planned, modern London
offices (London Bridge and St. Katherine Docks). It’s an exciting time to be
joining the company; we have no plans to slow down! We take great pride in our
company values and culture; we regularly host socials and strive to create a
working environment where our employees enjoy coming into work.
A few of the benefits
We’re committed to ensuring that you’re learning new skills,
being challenged whilst also feeling valued and supported. We’re proud of our
company values and culture; we have regular company / team socials and want all
our employees to enjoy coming into work. Some of our benefits include:
Fantastic training and mentorship programme
Friendly, approachable office atmosphere - and
business-casual dress code
Free breakfast (toast, spreads, fresh fruit, coffee, tea,
etc)
Regular company socials (including bowling, Crystal Maze,
quiz nights, annual Christmas and Summer parties to name a few!)
Fun clubs including Yoga/Pilates, Football Teams and Book
Club
On-site Games Room with ping pong and pool table
The company pays for our lunch on the last Friday of every
month (we try a new place every month)
On Fridays at 4:30pm (aka. Four Thirsty) everyone can help
themselves to a celebratory drink
Merkle | Periscopix are proud to have consistently featured
in the Sunday Times Top 100 Small Companies to Work For. We take great pride in
this as it’s awarded as a result of employee feedback – we’re committed to
maintaining a positive and enjoyable workplace.
